2022 was a big year for fashion. It cannot be denied. From Raf Simons’ label closure to the controversial Balenciaga campaign, the last 12 months have given us a lot to talk about and think about, both regarding the brand and the people behind it. It’s the people wearing the clothes that tend to be bigger than the brand itself. Influencers come in many forms, from music artists to actors, but we’ve got the definitive list of 2022’s biggest influencers.
News agency Carla Otto and influencer marketing platform Lefty have released a “Year in Data” report on fashion. This report examines the biggest cultural moments and influencers of the past year, leading the list of fashion’s top 10 influencers. Unsurprisingly, all four of her members of the K-pop group BLACKPINK make up their fair share of the list, taking her first four spots.
Kim Kardashian is next, with her questionable brand deals and appearances kardashian family The last year has made me think a lot.chasing the stars of reality EuphoriaIt’s Zendaya, whose character continues to grow in relevance on HBO shows. Bella Hadid has probably made countless appearances at Paris Fashion Week before she took 7th place. that Viral Koperni moment. Hadid also made it onto the list as “Model of the Year,” a recurring honor for 2022 that was out of contention.
Also in the top 10 is Kylie Jenner, followed by South Korean singer Eunwoo. Last on our list is Billie Eilish, whose vibrant fashion transformation last year had everyone talking.
The report also featured ‘Brand Collaboration of the Year’, with Fendi and Versace winning, and Mia Khalifa named as a ‘new and noteworthy’ emerging influencer to watch in 2023. ]New campaign.
To download the full report, visit Lefty’s website.See which one while you’re here white lotus Stars take center stage at Fashion Week.