How’s Canada’s Music Industry in 2022? End of Year Statistics Out – Nationwide

As we enter the new year, the recorded music industry is evaluating the last 12 months.

Luminate (formerly Nielsen) monitors all the music Canadians buy and listen to, from streams to CDs, LPs and cassettes. Here are some highlights for 2022.

Total music consumption increased.

In the old days, music consumption was measured by the number of albums sold and the number of radio broadcasts. Currently, sales, TEA (Track Equivalent Albums where 10 paid downloads equal 1 Album Sales), and SEA (Stream Equivalent Albums, 1,250 premium audio streams, 3,759 ad-supported audio streams, and 3,750 video streams equal one physical album). All together, the Canadian said he consumed 11.2% more music in 2022 than he did in 2021.

Breaking it down even further, 93.2 million albums were consumed. Looking at individual songs, the number is 89.8 million.

I streamed many Musical

More and more people are adopting streaming as their primary source of music. Streaming activity increased by about 13.4% from 2021, and the annual number of on-demand audio streams of music reached 100 billion for the first time. This is below the global growth rate of 22.6% (3.4 trillion songs!), but still quite healthy.

However, there are also concerns that the growth rate is slowing, which may necessitate an increase in streaming subscription prices. After all, Spotify has kept $9.99 for each subscription for his 10 years. Don’t bet on price hikes across the board for all streaming services this year.

Streaming is killing paid downloads

Remember when iTunes was the future of music? Instead of buying CDs and records, you got your music by buying digital files of albums and individual songs. But the convenience of streaming is wreaking havoc on that old model. Streaming is too convenient, fast, and portable. Spotify’s free tier does not cost anything at all.

Digital album sales fell 18.5% to 1.9 million copies. Digital truck purchases also declined (-16.7%). I’d like to think that storefronts like iTunes will continue to exist — hey, some of us still want to own music — but one day we’re moving towards a streaming-only world. I have to wonder if there is.

Compact discs continue to struggle

A few years ago, I had this thought: “Why should I buy a CD when I can download the same album for $10?” Now it’s like, “Why should I buy a CD when I can stream the album almost for free?” Total CD sales he dropped 15% to 2.3 million. Not dead, but certainly a little tired.

However, some percentage of the population may continue to rediscover the joy of owning a hard copy of an album. This hard copy is significantly cheaper than vinyl.

Come to think of it, vinyl is fine.In many cases

We didn’t buy as many new records this year as we did in 2021, with sales down 2.3%. Still, that’s the equivalent of about 1.1 million albums. I believe this would have been higher had it not been for his chain of supply issues, the backup at the press plant and the resulting very high prices. A renewed romance with vinyl has been stalled by market forces. In my opinion.

Generation Z music listeners are more likely to buy the record than any other demo. Record buyers, on the other hand, spend about 300% more on music each month than the average music listener.

cassette?please

Cassette aficionados will note that sales of the format have increased by 27%.

Big deal. This translates to 13,200 of his cassettes sold nationwide in one year.

Old songs and albums were better than new ones

In music industry parlance, “catalog music” is more than two years old. With nearly 100 million songs to choose from directly from their mobile phones, people are clearly exploring their music further. Catalog songs account for 72% of his consumption in 2022, up 16% from the previous year. Some debate whether this is a judgment about the quality of music today.

Artists have done well in many ways

Bad Bunny was the monster of 2022, with 99% of his songs being consumed digitally. Sales of any kind were negligible.

Meanwhile, Swifties got Taylor Swift in a variety of ways, including streaming (71%), vinyl (13%), and digital albums (6%).

How did people choose music sources? It depends on the genre.

If you’re a fan of hip-hop and rap, chances are you’re doing most of your listening on TikTok’s social media videos, streaming audio, and streaming video.

Country fans still love CDs and radio, and pop fans stream and use TikTok. Rock fans will also love CDs with records and radio nearby.

What are the world’s biggest hits in 2022?

Luminate has a system that allows you to determine what is called a “global hit score”. The 2022 winners were Lil Nas X and Jack Harlow. industry baby, With a hit score of 65.3, it ranks in the top 5 of charts worldwide.followed by Coldplay hymn of the weekend and Harry Styles as it is (53.5).

Some other fun facts.

• 90% of music fans in Indonesia (4th most populous country in the world) consume songs through video streaming.
• 69% of Filipino music fans get their songs from short video clip platforms like TikTok.
• 61% of North Americans get most of their music from the radio
• Taylor Swift is Canada’s overall champion with her total of 223,000 worth units (sales, TEA, and SEA). midnight The album was followed by The Weeknd with 216,000. In terms of album sales, he was also Canada’s top artist.
• No one has been streamed via audio and video platforms quite like Glass Animals, which has amassed 107 million total plays. heat wave. Most Popular Videos? Lil Nas X and Jack Harlow industry baby (47.3 million)
• The most played song in the world is Harry Styles. as it is With 2.312 billion listens
• Digital song top seller? cold heart From Elton John and Dua Lipa (35,000).
• The top radio songs in Canada in 2022 are as it is From Harry Styles with 126,000 views
• Pop was the most consumed (31.1%), followed by R&B/Hip-Hop (12.7%) and Alternative Rock (7.1%).
• While hard rock fans mostly resorted to streaming (50%), 34.3% preferred physical albums.

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